INOA hair color provides a gentle coloring experience with more than 60% oils that help nourish and hydrate the hair, and help prevent dryness as well as provide 100% grey coverage coverage.

Some salon colorists who were skeptical that an ammonia-free dye could deliver superior results now swear by INOA. According to them, its formula provides rich color with exceptional gray coverage while leaving no smell behind during development.

Ammonia-free

Before recently, most hair colorants relied on ammonia to open the cuticle of each strand and allow the dye molecules to enter and create beautiful new hues. Unfortunately, ammonia often caused severe scalp irritation as well as unpleasant odors and caused serious damage; many colorists therefore opt out.

Ammonia-free permanent hair dye offers rich, impactful color with no damage and no odor, plus high shine and an impressive selection of natural-looking shades. Additionally, its patented Oil Delivery System delivers radiant color while simultaneously conditioning hair strands – creating lasting color while protecting them at the same time!

Product can be purchased in salons and comes equipped with an easy application system for an enjoyable coloring experience. Before using, however, it is wise to consult your colorist and perform a sensitivity test first and ensure you use quality conditioner after treatment to help keep hair strong and healthy.