Breaking Gender Boundaries With Gender Neutral Pricing

Montreal hair salons are breaking boundaries in ways as unique as the city itself, such as one hair studio located in Gay Village offering gender neutral pricing lists.

Avoiding short and long cuts as assumed masculine and feminine hair styles by opting for something in-between is key for creating gender neutral looks.

Studio-Coiffure Perron+Aitken

Montreal prides itself on being a progressive city, yet rarely do businesses break with tradition – but one salon in Montreal’s Gay Village is making headlines for offering gender-neutral pricing. Studio-Coiffure Perron+Aitken stands alone among Quebec salons to use this type of pricing model, which charges according to length of hair rather than gender binaries.

According to the President of Association Coiffure Quebec, this new method for calculating costs has already taken hold within salons in Rosemont and Verdun – though its implementation remains somewhat widespread across Quebec.

Gender-Neutral Pricing

Salons traditionally set prices according to gender, which can leave room for unequal treatment of clients. From “pink tax” to assuming women have longer hair that requires additional time and thus creating unfair pricing structures for clients. This segregation creates unfair prices.

Gender-neutral pricing may be challenging to implement in a salon that has previously catered to only one demographic, but it’s key for inclusivity. Gender neutral pricing helps build more diverse clientele while increasing profitability by emphasizing services rather than who is receiving them.

To transition, remove any gendered references from your service menu and educate your team about using gender-fluid pronouns. By doing so, you will be able to offer more inclusive services that benefit all clients; removing phrases such as’men’s cut’ can allow for faster or slower haircuts depending on length or complexity of hairstyle required by clients.

Authenticity

An authentic hair stylist’s aim should be to foster personal connections with each client based on a combination of skills, quality products, and offering services at a competitive rate. Being authentic is central to customer experience and will help build loyalty to your business.

Salon Gamme in Montreal prides itself on providing outstanding services and products, boasting professional staff with attentive client care; clients praise the quality of their haircuts! In addition to this service offering, they carry an array of beauty and haircare products.

Brekyn, a graduate from Paul Mitchell of Logan with an intense drive to learn and grow professionally! She quickly makes connections with those sitting in her chair and finds common interests between them all. Recently she obtained certification in beaded weff extensions while always seeking additional education opportunities.